Ford Driving Skills for Life Academy

Recipient of the Adobe Site of the Day award:  Driving Skills for Life is the most comprehensive teen driver safety program in North America and has reached more than 7 million teens, parents and educators since inception in 2003.  It is Web-based with an interactive site, www.drivingskillsforlife.com that draws over 500,000 visitors annually.
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“The Ford Driving Skills for Life Academy uses advanced technologies to teach young drivers critical skills. Research has shown that drivers develop the crucial decision-making skills they need behind the wheel when they are first learning to drive. So this site features important lessons and video tips to help them develop essential driving expertise. Created with Adobe Media Player, Creative Suite, Dreamweaver, Flash, Flash Player, Illustrator, Photoshop, Soundbooth, After Effects, Audition, Acrobat, Reader, and Adobe Premiere.” -adobe.com

Engagement

Embark was engaged to create a highly flexible platform for showcasing a variety of videos, flash animations, audio clips, interactive training tools and online testing. Using a combination of ActionScript3, Flash and XML, we delivered an award winning solution that has been used by millions since its launch.

Impact

Driving Skills for Life is the most comprehensive teen driver safety program in North America and has reached more than 7 million teens, parents and educators since inception in 2003.  It is Web-based with an interactive site, www.drivingskillsforlife.com that draws over 500,000 visitors annually.  Teens can go online for training and become eligible for prizes, parents can gain valuable tips in guiding their teens, and educators can download materials available in English and Spanish for lesson plans.